In a nearly unprecedented act, a user at YouTube.com watched a three-and-a-half minute political video all of the way through before posting his thoughts about the subject in the comment section below.
“Normally, I just skim the headline and then let ‘er rip,” said the YouTube commenter, “But this time I accidentally hit the play button on my iPad, and then, for some reason, watched the whole thing.”
While he said that “3:26 seems like an eternity when you’re waiting to post your opinion,” he acknowledged that he would have written a much different comment had he not actually watched the video.
“The main purpose of YouTube, I’ve always thought, is to give me a chance to let the world read what I think,” he said. “It turns out that YouTube also offers a platform for ideas and entertainment in video form, in addition to providing a blog space for me.”
Asked if the experience might inspire him to watch more videos in their entirety before commenting, the man said, “Not intentionally.”
By Scott Ott.